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Recommended Entry Level Labelers For Wine Labeling

 

The appearance of your wine labels either adds or detracts from how consumers perceive your brand.

No winemaker can get away with poorly labeled bottles. Even though wine’s stigma has undergone a renaissance from being the drink of choice for “snobs” to a beverage for the everyman, quality — or...

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3 Wine Buyer Segments Your Winery Should Target

 

The key to growth is to retain current customers while connecting with new ones. 

Sales of your wine have gone gangbusters since last year. In fact, wine sales were up 19.3% by volume and 24.7% by value across the board during the first six months of the pandemic. Yes, restaurant sales dropped,...

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Tips for Shipping Wine Without Compromising Quality & Appearance

In 2020, customer convenience became a top priority.  

The move towards online sales and home delivery and away from in-store purchases was already growing before the COVID-19 pandemic forced everyone indoors. But what was once a tactic that allowed consumers to stay in their pajamas while they...

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